Stakeholder Relationships / Role in PR / Meausuring: Interview on InsidePR.ca

This Measurement PRoponent / PRomulgator was interviewed by Dave Jones over at the InsidePR.ca podcast recently.

4 questions in 8 minutes (ish) covering:

1.  my stakeholder relationship-centric definition of PR

2.  the role that research and measurement plays in PR in that context / social media and stakeholder relationships as co-enablers

3.  what excites me about PR looking forward:  social media

4.  what frightens me about PR looking forward:  social media.

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