This measurement proponent / promulgator has recently joined Hill & Knowlton Canada in a newly-created role: Director of Measurement.
In the coming weeks, as I jump in, posts here won’t be as frequent as has been the norm and, in fact, I may move this blog over to H&K’s collective conversations.
Congrats on the new job, Alan. I’m glad to see that you’ll still be a leading voice for PR measurement in Canada.
Welcome Alan. Look forward to seeing you blogging on Collective Conversation.
Congrats, Chummer. I’m sure they’ll miss you at Cormex as will your clients. I miss you already and I never gave Cormex a dime. Enjoy H&K. Good shop. Good folks. Just keep sharing, so the rest of us can keep up on the measurement discussion.
Welcome to H&K, Alan. I’m involved in one particular measurement project and your input would be gratefully received.