Quasi-live blogging from Toronto’s Measurement Event?

Well Toronto’s 10th Annual Communications Performance Measurement conference is just around the corner.  Next Monday Sept. 10 and Tuesday Sept. 11, in fact.  For those that might be interested, I’ll see if–in between my session, introducing speakers and my moderator duties–I can squeeze in some semi-live blogging on some of the main themes and discussion points.  First attendee to ask about advertising equivalency gets a spit ball to the head.  Should be an interesting session.  Here’s the roster:


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