Measurement Conference in Toronto: September 10-11

Each year (several times per year, in fact) the fine folks at the Federated Press organize a small Canadian conference dedicated to the measurement of communications.    While it’s not like others in the U.S.–either in nature or size–it is an interesting gathering of those involved in the Canadian measurement world–either as a consultant, vendor or customer.  I’ve spoken at this conference several times now and it (roster o’ speakers, case studies, dialogue with attendees) gets better and better each  go ’round.  This time I have the pleasure of course-leading the one-and-a-half-day session.  So, if you’re in the T-dot and measurement’s a hot button issue for you (hint:  if it’s not, it should be), I highly recommend taking this one in. 

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2 responses to “Measurement Conference in Toronto: September 10-11

  1. You also might want to know about the Measurement Summit October 3-5 in Portsmouth, NH. I know its not Toronto, but Portsmouth is pretty nice in October and the agenda is all measurement. http://www.instituteforpr.org/education/summit_measure/

  2. Agreed.

    I attended last year and highly recommend the conference to anyone with any interest in measurement. I’ll certainly be a repeat customer. 🙂

    A very strong set of speakers and a solid curriculum. A great chance to network and to share best practices.

    Also, stunning scenery, eventful evening cruise, tasty lobster on Katie’s beautiful waterfront farm.

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